Privacy Policy

Effective Date: December 8, 2023

[Change Log: If you would like to see prior versions of our Privacy Policy, please contact us at [email protected]]

The following Privacy Policy governs the online information collection practices of The Balanced Life DBA Lindywell (“we” or “us”). Specifically, it outlines the types of information that we gather about you while you are using the www.lindywell.com website (the “Site”), and the ways in which we use this information. This Privacy Policy, including our children’s privacy statement, does not apply to any information you may provide to us or that we may collect offline and/or through other means (for example, at a live event, via telephone, or through the mail).

Please read this Privacy Policy carefully. By visiting and using the Site, you agree that your use of our Site, and any dispute over privacy, is governed by this Privacy Policy. Because the Web is an evolving medium, we may need to change our Privacy Policy at some point in the future, in which case we’ll post the changes to this Privacy Policy on this website and update the Effective Date of the policy to reflect the date of the changes. By continuing to use the Site after we post any such changes, you accept the Privacy Policy as modified.

How We Collect and Use Information 

We may collect and store personal or other information that you voluntarily supply to us online while using the Site (e.g., while on the Site, including by filling out forms, registering, or in responding via email to a feature provided on the Site). The Site only contacts individuals who specifically request that we do so or in the event that they have signed up to receive our messaging, attended one of our events, or have purchased one of our products. The Site collects personally identifying information from our users during online registration and online purchasing, as well as when you enter a contest or promotion offered on the Site. Generally, this information includes name, phone number and e-mail address for registration or opt-in purposes and name, postal address, phone number and credit card information when registering for our events or purchasing our products. All of this information is provided to us by you. If you create an account, you will be asked to create a password and user name. It is your responsibility to keep your password and user name confidential, as well as to keep your information up to date and to ensure that we have an active and deliverable email address for you. We are not responsible for any problems, interruptions in access, or liability that may arise if you do not give us complete and accurate information or if you fail to update your information so that it is current. You may edit your Account information by either emailing us at [email protected] or visiting https://lindywell.com/my-account/.  

We also collect and store information that is generated automatically as you navigate online through the Site. For example, we may collect your IP address, operating system, browser type and language, device type, referring/exit pages and URLs, other browser history, platform type, traffic data, location data, number of clicks, landing pages, the pages you requested and viewed, the amount of time spent on particular pages, dates and times of requests and viewings, and other information about your computer’s connection to the Internet, which allows us, among other things, to improve the delivery of our web pages to you and to measure traffic on the Site. We also may use a standard feature found in browser software called a “cookie” to enhance your experience with the Site. Cookies are small files that your web browser places on your hard drive for record-keeping purposes. By showing how and when visitors use the Site, cookies help us deliver advertisements, identify how many unique users visit us, and track user trends and patterns. They also prevent you from having to re-enter your preferences on certain areas of the Site where you may have entered preference information before. The Site also may use web beacons (single-pixel graphic files also known as “transparent GIFs”) to access cookies and to count users who visit the Site or open HTML-formatted email messages.

We use the information we collect from you while you are using the Site in a variety of ways, including using the information to customize features; better understanding our users, more efficiently operating our business, promoting our products and services, improving quality of services, advertising that appear on the Site; making other offers available to you via email, direct mail or otherwise; and for any other purpose that we may describe when you provide the information to us or you otherwise consent. Location data is used for general demographic purposes, so that we may better understand our membership. We may also use any of the information we collect from you to resolve disputes; to detect and protect against errors, fraud, and illegal activity; to assist law enforcement; or to enforce this Policy and other agreements between us.

With your prior consent, we also may provide your information to third parties, such as service providers, contractors and third-party publishers and advertisers for a variety of purposes. However, we do not sell your information to third-parties. Please keep in mind that whenever you voluntarily make your personal information available for viewing by third parties online – for example on message boards, web logs, through email, or in chat areas – that information can be seen, collected and used by others besides us. We cannot be responsible for any unauthorized third-party use of such information.

We may elect to use third-party advertisers and ad servers to place and present advertising on the Site. If we do so, these third-party advertisers and ad servers may collect information from you via cookies, web beacons or similar technologies. These third-party advertisers and ad servers may use the information they collect to help present their advertisements, to help measure and research the advertisements’ effectiveness, or for other purposes. The use and collection of your information by these third-party advertisers and ad servers is governed by the relevant third-party’s privacy policy and is not covered by our Privacy Policy. Indeed, the privacy policies of these third-party advertisers and ad servers may be different from ours. If you have any concerns about a third party’s use of cookies or web beacons or use of your information, you should visit that party’s website and review its privacy policy.

The Site also may include links to other websites and provides access to products and services offered by third parties, whose privacy policies we do not control. When you access another website or purchase third-party products or services through the Site, use of any information you provide is governed by the privacy policy of the operator of the site you are visiting or the provider of such products or services.

We may also make some content, products and services available through our Site or by emailing messages to you through cooperative relationships with third-party providers, where the brands of our provider partner appear on the Site in connection with such content, products and/or services. We may share with our provider partner any information you provide, or that is collected, in the course of visiting any pages that are made available in cooperation with our provider partner. In some cases, the provider partner may collect information from you directly, in which cases the privacy policy of our provider partner may apply to the provider partner’s use of your information. The privacy policy of our provider partners may differ from ours. If you have any questions regarding the privacy policy of one of our provider partners, you should contact the provider partner directly for more information.

Be aware that we may occasionally release information about our visitors when release is appropriate to comply with law or to protect the rights, property or safety of users of the Site or the public.

Please also note that as our business grows, we may buy or sell various assets. In the unlikely event that we sell some or all of our assets, or one or more of our websites is acquired by another company, information about our users may be among the transferred assets.

Because we track service usage information through the use of cookies, web beacons, and other tracking mechanisms, your selection of the “Do Not Track” option provided by your browser or smartphone may not have any effect on our collection of information via tracking technologies. The only way to completely “opt out” of the collection of any information through cookies or other tracking technology is to actively manage the settings on your browser and smartphone to delete and disable cookies and other tracking/recording tools. However, getting a “Do Not Track” signal to work as you might want is difficult. Using browsers as an example, not all tracking technologies can be controlled by browsers; unique aspects of your browser might be recognizable even if you disable a tracking technology. Not all settings will necessarily last or be effective; even if a setting is effective for one purpose, data still may be collected for another. Even if one website observes a “Do Not Track” signal, that website usually will not be able to control other websites.

Google Analytics 

We also use Google Analytics and Google Analytics Advertiser Features to optimize our business. Examples of Google and Advertiser features include:

  • Remarketing with Google Analytics
  • Google Display Network Impression Reporting
  • DoubleClick Platform integrations
  • Google Analytics Demographics and Interest Reporting

By enabling these Google Analytics Display features, we are required to notify our visitors by disclosing the use of these features and that we and third-party vendors use first-party cookies (such as the Google Analytics cookie) or other first-party identifiers, and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to gather data about your activities on our Site.  Among other uses, this allows us to contact you if you begin to fill out our check-out form but abandon it before completion with an email reminding you to complete your order. The “Remarketing” feature allows us to reach people who previously visited our Site, and match the right audience with the right advertising message.

Google collects a variety of information about you through Google Analytics, including personally identifiable information and other information, such as your age, location information, and gender.  You can opt out of Google’s use of cookies by visiting Google’s ad settings and/or you may opt out of a third-party vendor’s use of cookies by visiting the Network Advertising Initiative opt-out page.

Facebook and Instagram  

As advertisers on Facebook and Instagram, and through our Facebook and Instagram pages, we, (not Meta) may collect content or information from a Facebook or Instagram user and such information may be used in the same manner specified in this Privacy Policy. You consent to our collection of such information.

We abide by Meta’s Data Use Restrictions.

Your State Privacy Rights; California Shine the Light Law

Colorado, Connecticut, Virginia, and Utah each provide their state residents with rights to:

  • Confirm whether we process their personal information.
  • Access and delete certain personal information.
  • Data portability.
  • Opt-out of personal data processing for targeted advertising and sales.

Colorado, Connecticut, and Virginia also provide their state residents with rights to:

  • Correct inaccuracies in their personal information, taking into account the information’s nature processing purpose.
  • Opt-out of profiling in furtherance of decisions that produce legal or similarly significant effects. 

To exercise any of these rights please email [email protected]. 

Nevada provides its residents with a limited right to opt-out of certain personal information sales. Residents who wish to exercise this sale opt-out rights may submit a request to this designated address: [email protected].  However, please know we do not currently sell data triggering that statute’s opt-out requirements.

If you are a resident of the state of California, you may have the right to: request disclosure of the personal information we have collected about you and the types of third parties with whom it has been shared; request a portable copy of your information; opt out from marketing messages or the sale of your information to third parties; and request deletion of your personal information. If you are a California resident and you wish to make such a request, please send an e-mail with “California Privacy Rights” in the subject line to [email protected] or write us at: Lindywell, 1117 State St., Santa Barbara, California 93101.

California and several other states have adopted laws applicable to consumers within the state if a company meets certain threshold requirements in order to be required to comply with the law’s provisions.  Upon information and belief, our company does not meet those thresholds. In the event of a change in our status, and if the data that you provide in the course of your use of our site, content, products and/or services is governed by any such law, we will abide by the relevant portions of the law.

Children’s Privacy Statement 

This children’s privacy statement explains our practices with respect to the online collection and use of personal information from children under the age of eighteen, and provides important information regarding certain children’s rights under federal law with respect to such information.

  • This Site is not directed to children under the age of eighteen and we do NOT knowingly collect personally identifiable information from children under the age of eighteen as part of the Site. If we become aware that we have inadvertently received personally identifiable information from a user under the age of eighteen as part of the Site, we will delete such information from our records. 
  • Because we do not collect any personally identifiable information from children under the age of eighteen as part of the Site, we also do NOT knowingly distribute such information to third parties. 
  • We do NOT knowingly allow children under the age of eighteen to publicly post or otherwise distribute personally identifiable contact information through the Site. 
  • Because we do not collect any personally identifiable information from children under the age of eighteen as part of the Site, we do NOT condition the participation of a child under eighteen in the Site’s online activities on providing personally identifiable information.

How do we store your information? 

Your information is stored at the third party list servers that deliver the Site content and messaging. Your information can only be accessed by those who help manage those lists in order to deliver e-mail to those who would like to receive the Site material.

All of the messaging or emails that are sent to you by the Site include an unsubscribe link in them. You can remove yourself at any time from our mailing list by clicking on the unsubscribe link that can be found in every communicaiton that we send you.

We may retain your information indefinitely, or as long as legally required or allowed, for our business needs and in order to deter fraud or abuse. We may dispose of any information in our discretion without notice, subject to applicable law. We do not undertake any retention obligations through this statement.

Security

We exercise care in facilitating the transmission of information between your device or computer and the third party servers that operate and store information for the Site. The personally identifiable information we collect is stored in operating environments that are not available to the public. 

While we have mechanisms in place to safeguard your personally identifiable information once we receive it, unfortunately, the transmission of information via the internet is not completely secure.  No transmission of data over the Internet or any other public network can be guaranteed to be 100% secure. We cannot guarantee the security of your personal information transmitted to our Site. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.

The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our SIte, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. We urge you to be careful about giving out information in public areas of the Site like message boards. The information you share in public areas may be viewed by any user of the Site.

To help ensure that our security measures are effective in preventing unauthorized access to your private information, you should use a security-enabled browser to submit your credit card information and other personal information. Please note that if you do not use a SSL-capable browser, you are at risk for having data intercepted.

Accessing and Updating Your Information

You may request that we delete, provide you access to or update your personally identifiable information by contacting us at: [email protected] and 805-491-9137. If you are a user account holder, we cannot completely delete your personal information except by also deleting your user account. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.  Residents of certain states, such as California and Nevada, may have additional personal information rights and choices. Please see Your State Privacy Rights section of this Policy for more information.

If your account is terminated for any reason, your information will no longer be accessible through your account or associated with your account. However, activity that occurred prior to deletion may still continue to be stored on our systems or the systems of our service providers indefinitely.

Disclaimer and Changes to Policy

We cannot ensure that all of your information, including personal information, will never be disclosed in ways not otherwise described in this Policy. For example, a third party may unlawfully intercept or access transmissions or private communications, or other users  may abuse or misuse your personally identifiable information. No transmission of data over the internet can be 100% secure. Transmitting information is done at your own risk.

Although it is highly unlikely, this policy may be changed at any time at our discretion. If we should update this policy, we will post the updates to this page on our Website.

If you have any questions or concerns regarding our privacy policy please direct them to: [email protected]. d